Shopify eCommerce case study for Alef Designs Newport Beach, CA

Alef Designs

Shop artisan streetwear inspired by Israel and Hebrew culture.


Alef Designs


Art Direction, Website design & development
Welcome to Alef Designs. Everyday in life we see, hear, and experience different things, which trigger and inspire creativity. While walking down the streets of Jerusalem, Tel Aviv, Haifa, or any other city in Israel we are inspired to spread the ever expanding culture of Israel.

Just like how Alef Designs aims to emulate the exciting culture of Israel, MH Design crafted a fresh and clean website that balances clean minimalist touches and fashion while giving emphasis to the creative creations.


As we like to say, a picture paints a thousand words. Great imageries form the basis of the website design, inviting visitors to admire the beauty of the styles and fashion, while complementing the content.


Keeping in mind the creative spirit and culture of the designs, we handpicked fonts that compliment the clean layout and responsive design.


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